Personally The chance of watching all the other games in a weekend live for me is great.
It appears that Sky only increased their offer from £17m to £23m on the basis of televising all the games and them getting another 4 live programmes a week. From which the game gets video refs at all matches without clubs or the RFL having to pay for them.
However, It will be interesting to see if televising all games will affect attendances.
Those who get a pass come good times and bad will always do that, so providing clubs can enthuse them every closed season with new signings (or promises of jam tomorrow
) they should follow current trends, but some marginal subscribers, might with the opportunity of watching every home game from the comfort of their on home/pub, just not bother with a pass. Also with some clubs who are doing badly in the league, or in the bottom half at the conclusion of it (with no relegation) and with little chance of making the top 6, it's possible, with the financial climate that many who might have bought a ticket for a game at that point may stay at home.
As for the IMG situation well as I have said before on here, the veto's of the clubs on most of their suggestions does appear to point to them trying to initiate a transformation in the games fortunes with one hand tied behind their backs. I wonder how long it will be before they pull out???