Quote Uncle Rico="Uncle Rico"If they do and without sounding too misogynistic, they'll be filtering it through plenty of Women's Sports, which is fair if there is an appetite for it.
However, SKY do have an agenda and set that appetite, so as to affect their market which again is fair as it's their money and might represent best value ROI for them. I get that they are a business and not a public service provider so there's a stocking filler level that they'd like to maintain rather than help making us the UK's second biggest sport BUT when/if we are further marginalised by the likes of Women's Basketball from the USA, then that would be hard to take.'"
Spot on, i was always hopeful that with them losing the monopoly on the Premier League that we would get a bit more of the pot. But clearly they gone down a different route as you have pointed out. Not sure if I can say this but I wouldn’t say no to coverage of women’s beach volleyball.
P.S once got battered off the wife for watching that, it didn’t matter when I said it was the olympics
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