Rumour has it that LFC have signed a £25m per year deal with Warrior Sports, part of New Balance. They do lacrosse gear in the States. It'll be interesting to see if they can produce a nice kit for footy, and whether it will be popular. It's all well and good getting big sponsorship deals, but if the fans won't buy the shirt because it's not a household brand then it's going to be pointless.
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