The front page gives equal treatment to both sides. The King story has a very big picture of King and a smaller one of Wire fans, but the copy is 55% King and 45% Nathan Brown. Offiah's piece is even handed - he even says his head takes Giants to win. The only picture on the back page is of Giants, which goes a long way to evening up the King pic. Really, you can't expect any editorial budget ( as they are known in the trade ) to be absolutely word-for-word pic-for-pic equal. You don't seriously think that these very minor differences were caused by Vestas's sponsorship? If you do, I advise a 'conspiracy theory' test.