Disco wrote:Cosmetic change only - already dismissed.
no it isnt, having a wider geographic spread has many potential advantages, especially when it comes to selling sponsorship and advertising
Quote:Really? Explain how a club in an area with limited roots in RL is so much better equipped to produce players than one which has been doing it for years.
because when you have 3 clubs within 10 miles of each other, they start to step on each others toes, we have proved time and time and time again there isnt the talent in the heartlands to sustain the league, this is why clubs need so many overseas players,
another club, in another area, opens up a whole new area and pathway for elite players, players who simply didnt have RL as an option before, and no club can have been producing players for years and years unless at one stage it had limited roots, the same as Cas once had limited roots in RL, so did Quins, now both are doing some great work, not everything in RL needs to be immediate
also representative numbers wasnt number of players who can represent us, it was number of people who are represented by and have a link to an RL club, which is very important again in terms of sponsorship and advertising
Quote:Hope? You're not getting desperate after just four are you?
turn of phrase, it was supposed indicate that for this to happen the club would have to be run well, it was to compare and contrast with the above list which was put into the context of what would definately happen, as the context of these would be what should... but may not if the clubs isnt run correctly.... happen
i thought that was pretty simple tbh
Quote:Apparently you are. 'Audience within targetted demographic' is frankly just bullsh*t speak for 'expanding audience',
no it isnt, Advertising for RL is generally sold on a block basis by sky, the sell to these advertising slots for about companies who are looking to target males 15-34, there are only so many males between the ages of 15-34 who exist in the heartlands, the audience is limited by the fact not everybody is that age and that sex in the heartlands, so we need more people in general, so we can have more people of that demographic so that sky can charge more for their advertising slots, so our value to them goes up, so they pay us more for the rights, so we have more money to invest in the game
simple
Quote:while 'participation' (presumably playing the game?) is in effect a more active form of audience engagement than just 'being a fan'. So let's save time and address these together....
so amateur RL is is just the sky audience actively engaging in being a fan? what an odd thing to say
Quote:It makes no commercial sense to disillusion the audience (passive or active) you already have in the vague and unproven hope that you'll attract a new, presumably bigger, one somewhere else. It's far, far better to keep the one within the family while at the same time pushing the boundaries outwards. Expansion, not replacement - any fool can see that.
who would be disillusioned other than the club that got dropped? which would likely be a small club based in a small town which doesnt really contribute to the value of the tv rights contract,
Sky wont pay less because the 50k people we could (generously) look at as Cas core target market were no longer represented, a fair portion of that would go to either Leeds or Wakefield and of those that dont who cares, its only going to be at most maybe 5k people who leave the game,
Sky might however be happy to pay more to give their sponsors the chance to reach the 700k in the nottingham urban area,
when Cas play on sky(or in fact any team) only a tiny fraction of 'cas' fans make up the audience, the vast vast majority are neutrals, who are completely unaffected by whether cas are in SL or not, dropping them and replacing them with a.n. other would barely register in terms of audience figures,
the market which would be alienated wouldnt be the RL market, it would be a tiny fraction of the RL market that support Cas, and even then a fair portion of that would be replaced by the new club, a fair portion would drift to leeds or Wakefield, a fair portion will still watch RL on tv, and only a small portion would be lost,
Quote:I don't buy this argument. Things like 'history', 'continuity', 'tradition', are just as effective selling points as 'new', 'fresh', etc. It's all down to the marketing. Even if it weren't the case, you still haven't explained why getting rid of one club to make way for another is apparently better than keeping the one club AND including another.
numerous reasons, 1) we cant go on forever expanding the size of the top league, not everyone is an elite club,
2) we barely if at all have the player pool to support 14 teams, we are no where near being able to support 16/18/20 teams
3) every team added means the pie is cut a little smaller, most clubs struggle financially the pie simply isnt big enough to support more teams
4) some clubs arent very good, even though they are in the elite league, they arent elite clubs, we have too many at elite levels who are too close together, when we have such vast swathes of the country unrepresented it would be better to have 2 or 3 top quality clubs in west yorkshire for instance than 1 top quality one and 4 struggling ones
Quote:So come on, you haven't got all day. You've got a marathon to train for.
not yet, you still need to survive two more franchise judgements